Markering launch for an international business (Nike) Assignment

Markering launch for an international business (Nike) - Assignment Example International business has, hence, become a modern jargon in the current epoch. It is the process of conducting business all over the world. Such business transactions include trading of services, goods, technology, capital and managerial knowledge between different economies (Brenner, 2013). The import and export related activities of a nation constitute its foreign trading affairs. International business expands the scope and scale of commercial activities in an economy. From the above figure, it can be stated that international trade or business has noticeably increased over time. The growth had slightly fallen during the global financial crisis of 2008. As a result, the volume of international trade has greatly influenced the external business environmental factors. Companies engaging in international business across diversified economies conduct commercial on large scales. The production and marketing strategies of these firms are globally established (Brenner, 2013). A multinational company helps to integrate the global economic system. In an international business process, the firm procures labour, finance and infrastructural services from different countries (Brenner, 2013). The process of foreign trade in dominated by companies belonging to developed rich countries. These countries possess productive resource reserves and high technological knowhow. These multinational organizations offer high prices to all the factor service owners, thereby leading the business realm in each country (Brenner, 2013). International business conducted by companies helps to enhance the employment opportunities wherein they operate (Brenner, 2013). Moreover, by providing diversified goods and services in the market, the process helps to improve living standards of the individuals therein. International business contributes towards augmenting the level of trading competition between participating countries.

706 week 13 Assignment Example | Topics and Well Written Essays - 250 words

706 week 13 - Assignment Example Some factors, however, cannot be measured or observed and this means inability to use evidence and data. Consequently, tuning in to the edge and intuition that offers a better understanding of factors for informed decisions is necessary. Tuning to the edge and intuition also offer a deeper understanding of the factors and integrating them with evidence and data that often identify relationships and their significance offers strong base for decision-making (Kerfoot, 2005). Turning to the edge and intuition, unlike sole reliance on evidence and data, also allows for generation of the ‘dissenters’ that are necessary for effective decisions (Pittman, 2013). Intuition played a role in my professional life when I identified unusual behavior in a colleague. His attitude had suddenly changed and he appeared stressed up. I imagined possible effects of his condition on his practice realized that he a risk to his patients through mistakes in care delivery. I decided to talk to him about his condition and convinced him into attending a counseling session. He later confessed the possibility of administering wrong medication during that period in which he was depressed. A possible dissenting voice to my project is that a free environment, in which practitioners enjoy autonomy over their approaches to care instead of such regulations as JNC guidelines, promotes creativity and can lead to better health outcomes. Need for tuning to the edge and intuition as well as dissenter concept could trigger opposition. Pittman, B. (2013). Bob Pittman of clear channel, on the value of dissent. The New York Times. retrieved from: